Free Google Ads Audit for Dental Practices

Find Out Where
Your Ad Budget
Is Really Going.

Most dental Google Ads accounts waste between 40% and 60% of their budget — on wrong keywords, irrelevant searches, and campaigns built without dental expertise. My free Google Ads Audit reveals exactly what's happening in your account and gives you a clear action plan to fix it.

💰 $2M+ Ad Spend Audited 🎯 Average 40–60% Waste Found 📋 Full Written Report Delivered 🆓 No Cost — No Obligation
Request My Free Audit → See What I Audit
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The Audit

12 Things I Review in Every
Dental Google Ads Account

This isn't a surface-level review — I dig into the data that most dental practices never see and translate it into plain English with specific actions.

01
🔍
Keyword Strategy & Match Types
Are you bidding on the right keywords? Are match types set correctly? Broad match in dental accounts is almost always burning significant budget.
02
🚫
Negative Keyword Coverage
Without a strong dental-specific negative keyword list, your ads trigger for "dental assistant salary," "free dental care," and hundreds of other zero-intent searches.
03
📋
Campaign & Ad Group Structure
Is each high-value procedure (implants, Invisalign, emergency, cosmetic) in its own tightly themed campaign? Poor structure is the root cause of most waste.
04
✍️
Ad Copy Quality & Relevance
Are your ads compelling? Do they speak to what dental patients actually care about? Generic ads get fewer clicks and pay more per click.
05
📄
Landing Page Alignment
Are ads sending patients to the right page? Sending implant ads to a generic homepage is one of the most common — and costly — mistakes.
06
📞
Conversion Tracking Setup
Are phone calls, form submissions, and bookings being tracked? Without conversion data, you're flying blind — and so is Google's algorithm.
07
💰
Bid Strategy & Budget Allocation
Is your budget allocated to the highest-value procedures? Are bids set correctly for your market? Over-bidding and under-bidding both cost practices money.
08
📅
Ad Scheduling (Day & Hour)
Are ads running outside business hours when no one answers the phone? Night-time and weekend ads in dental often generate clicks but zero booked patients.
09
📍
Geographic Targeting
Are you showing ads to people outside your realistic catchment area? Dental patients don't drive 45 minutes for a routine check-up.
10
📱
Device Performance & Bid Adjustments
Mobile vs desktop performance can vary dramatically. Most dental accounts pay the same bid on desktop and mobile — even when one device converts at 3× the rate.
11
🔗
Ad Extension Usage
Sitelinks, call extensions, structured snippets, and location extensions increase ad visibility and click-through. Most dental accounts underutilise them.
12
📊
Quality Score & Auction Insights
What does your Quality Score say about relevance? Who are you competing against in the auction — and are you winning the right impressions?
What You Receive

A Clear, Actionable Report —
Not Agency Jargon

After the audit, you receive a full written report in plain English. No confusion, no fluff — just a clear picture of what's happening and exactly what to do about it.

✓
Wasted Spend Analysis
The specific keywords, campaigns, and audiences that are eating your budget without generating patient leads — with estimated monthly waste figures.
✓
Prioritised Improvement List
A ranked list of changes — from quick wins you can implement today to structural changes that require more time — with expected impact for each.
✓
Competitor Intelligence
A snapshot of who you're competing against in the Google Ads auction for your key dental procedures, and where you're winning or losing.
✓
30-Minute Strategy Call
A follow-up call to walk through the findings, answer any questions, and discuss whether ongoing management is a good fit — zero pressure, 100% value.
Google Ads Audit Report — Sample Findings
City Dental Care — Monthly Budget: $3,200
Keyword Match Type Strategy
Poor
Negative Keyword Coverage
Critical Issues
Campaign Structure
Needs Work
Conversion Tracking
Not Set Up
Ad Scheduling
Partially Optimised
Landing Page Alignment
Sending All to Homepage
⚠ Estimated Monthly Waste
$1,380 / month
43% of total budget — on zero-intent searches
40%
Average budget wasted in audited accounts
3 days
Typical turnaround for your full audit report
100%
Free — no strings, no sales pressure
How It Works

Getting Your Audit is Simple

The whole process takes less than 10 minutes of your time. I handle the rest.

1
Request Your Audit
Fill in the contact form with your business name and Google Ads account email. Takes 2 minutes.
2
Grant Read-Only Access
I'll send a request for read-only Google Ads access — no changes made without your explicit approval. Secure and risk-free.
3
I Audit Your Account
Full 12-point review of your account. Most audits are completed within 48–72 hours of access being granted.
4
Receive Your Report
Full written report delivered to your email, followed by a 30-minute call to walk through findings and next steps.

Your Budget Is Either Working
for You — or Against You.

Find out in 3 days, for free. No commitment required. If there's nothing to fix, I'll tell you — and you'll have peace of mind knowing your account is in good shape.

Request My Free Ads Audit → Learn About Full Management
⏱ Takes 2 minutes to request · Delivered in 3 days · 100% free, no sales pressure